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Levi Jean Blog created by Quinelle Holder in 2009. Levi Strauss & Co. is privately held American clothing company know worldwide for its Levi's brand of denim jeans. It was founded in 1853 when Levi Strauss came from Buttenheim, Franconia, (Kingdom of Bavaria ) to San Francisco, California to open a west coast branch of his brothers' New York dry goods business.